With an understanding of the market needs and driven by a desire to revolutionize sports medicine service delivery, ExerciseNow came to life. Our developmental journey began with a comprehensive market opportunity analysis, which was augmented by customer value interviews, and surveys conducted with both patients and healthcare providers. This research helped us identify more gaps in the existing platforms, while customer interviews gave us valuable insights into constructing a value hierarchy.
10+ years expertise.
Our decade of clinical expertise ensures the platform truly works for specialists.
Our story
ExerciseNow was born out of the realization of a significant gap in the sports medicine EMR market. Most platforms available were primarily tailored to athletes, overlooking the specific needs of sports medicine specialists. These platforms offered an array of features for tracking performance, nutrition, and recovery, but failed to cater to the professionals responsible for athletes’ wellness.
Our founders, being sports medicine specialists themselves, understood the unmet needs in their field. They experienced first-hand the challenges of not having a dedicated platform to manage patient information, monitor recovery, and provide comprehensive, specialized care. Additionally, they recognized that no platform offered return-to-play protocols to support athletes, athletes’ parents, and physically active individuals during the post-injury return-to-play phase. This crucial offering was sorely missing, leaving a void in comprehensive athlete care.
The Making of ExerciseNow
Built for Specialists, Shaped by Experience
Our approach followed an Agile methodology, enabling iterative and flexible development. This allowed us to incorporate features that truly cater to the needs of sports medicine professionals, while also integrating the athlete-focused aspects of traditional platforms. Furthermore, we prioritized the integration and implementation of the Sports Medicine EMR-Integrated platform.
Training has also been a key part of our development and launch process. We are consistently equipping healthcare professionals and patients with the necessary knowledge and skills to use our platform effectively.
of ExerciseNow
As we move forward, our remains clear: to revolutionize sports medicine service delivery through technology. We envision a future where athletes have easy access to personalized, evidence-based treatment plans and healthcare professionals have streamlined workflows that enable them to provide the best care possible. ExerciseNow will continue to evolve and adapt alongside advancements in sports medicine and technology and keep striving towards our ultimate goal of improving the overall health and performance of athletes around the world.
Frequent stakeholder engagement has been – and continues to be crucial in ensuring that our platform meets the specific needs of both sports medicine professionals and athletes. The feedback from these engagements directly informs our development cycles, helping us to continuously improve and refine ExerciseNow.